Issues Monitoring Reports
These reports showcase member analysis on the implications for public relations firms on things happening legislatively as well as other macro trends to watch.
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Issues Monitoring #8
Articles in this issue:Tax Act of 2010 Offers Relief for 2011& 2012 Taxes; Perpetual Innovation and Communication; and Owning Social Media
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Issues Monitoring Report #7
Articles in this issue: Social media marketing and the FTC’s endorsement guides, Finding common ground: the relationship with sourcing/procurement managers, The reality of reforming health care reform, Small business face expensive new IRS reporting requirement.
- Issues Monitoring #7 (PDF)
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Issues Monitoring Report #6
Articles in this issue: Five lessons from health reform, Privacy and behavioral marketing: A briefing, States move aggressively on sales tax audit, Expansion of form 1099 information reporting, The FTC and its impact on the social media landscape
- Issues Monitoring #6 (PDF)
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Issues Monitoring Report #5
Articles in this issue: Healthcare in the Obama administration; Communicating in a recession; Implications of the media crisis for PR firms; Disclosure regulations govern public affairs; Utilizing new technology to transform politics; New business opportunities in highway construction for PR firms; Strategic communications counsel for the new administration.
- Issues Monitoring #5 (PDF)
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Issues Monitoring Report #4
Articles in this issue: “Greenwashing”; Trends and mandates for trade associations; Regulation in financial markets; Regulation in media; Copyright law protection.
- Issues Monitoring #4 (PDF)
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Issues Monitoring Report #3
Articles in this issue: State sales tax; the FCC and VNRs; ‘New’ Media; Healthcare reform.
- Issues Monitoring #3 (PDF)
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Issues Monitoring Report #2
Articles in this issue: Goverment regulation; Congressional changes and lobbying reform; FTC and Word of Mouth Marketing; Marketing to Children and Healthcare.
- Issues Monitoring #2 (DOC)
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Issues Monitoring Report #1
Articles in this issue: Government Regulation; FTC and the Internet; The Evolution of the Blogosphere.
- Issues Monitoring #1 (PDF)