Why Join the Council of Public Relations Firms?
Membership in the Council of Public Relations Firms comes with many benefits. Here are just a few of the many programs and initiatives your firm can enjoy.
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1,500
New Business Possibilities. The average number of visits per month to Find-A-Firm, an on-line database where prospective clients search for potential agency partners. This interactive directory of Council members provides potential clients an easy way to search for a firm.
Find-A-Firm is an invaluable benefit of Council membership. More than any other directory of PR agencies – and we appear in them all – Find-A-Firm delivers a constant flow of high quality new business leads.
– Andrew Cooper, Principal, CooperKatz & Company, Inc.
100+
A Nationwide Peer Network. The number of Public Relations Firms that are members of the Council that you can interface with regularly to share ideas, insights and solutions. In addition there are local market breakfast roundtables, small & midsized firms quarterly conference calls, professional development training in several US cities each year, a COO Community, a CFO Roundtable and an HR Roundtable.
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Surveys Say: While there are many reasons to join, the following are some of the key benefits of membership:
- New Business Resource
- Compensation & Benefits Surveys
- Annual Business Benchmark Report
- Insights from The Firm Voice
- Best Practice Resources (e.g. white papers, research, networking)
Agency Management Benchmark Survey and Benefits & Compensation Study: The benchmark survey and the compensation study are examples of how the Council of Public Relations Firms has brought specific value to my firm. This highly valuable information would help any firm be better managed and more profitable.
– David Fuscus, CEO, Xenophon Strategies
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The only trade organization for public relations firms in the United States.