Case Studies

This section spotlights recent cases studies provided by Council members that demonstrate the value of public relations across a variety of service areas and industries.

The Council accepts case studies from its members for publication on its web site. To date, the Council has not required proof of consent by the clients to publish these cases. In the future, before a case is published on the Council's web site, we will require firms to indicate that permission to publish has been received from their clients.

Social Media & Digital Communications

Dawn Dishes It Out: Changing Consumers' Perceptions on Value

GoDirect

Digital Trailblazing - Kodak Pops Up in Unexpected Places

"How Do You Ride?" The ESUVEE Safety Campaign launch

The Home Depot Empowers Olympic and Paralympic Athletes to Do-It-Themselves in Athens

Investor Relations